AGENCY • Studio Fubo

Visual Showcase

A curated visual identity showcase and design retrospective for Visual Showcase.

About

W3 — Brand IdentityWe architect solutions, not just websites.W3 began with a conversation among a group of people working in branding, sharing a common curiosity about how thoughtful design and technology can create better digital experiences.Rather than building an identity that tries to appear bigger than it is, we wanted to create a brand that reflects who we are: a team that shares what we do, what we learn, and where we aspire to go.The identity is built around the idea of structure, clarity, and purposeful simplicity. Every visual element serves a role within a coherent system, reflecting the way W3 approaches digital solutions: understanding the problem before defining the solution.The visual language combines a distinctive wordmark, a structured color palette, typography, and a flexible graphic system. Together, these elements establish a recognizable identity that feels contemporary, precise, and adaptable across digital touchpoints.For W3, technology creates more possibilities, but more possibilities do not automatically create more value. The real challenge is knowing what matters, what needs to be built, and how every decision contributes to a better outcome.This project is an exploration of how a growing team can express its thinking through a visual identity that is honest about its beginnings while remaining open to future possibilities.W3 — We architect solutions, not just websites.

Collaborators

Client Studio Fubo

With Studio Fubo

Agency Studio Fubo

Discipline brand-strategy

Credits Brand Strategy: The Fubo Team Creative Direction: The Fubo Team Brand Identity: The Fubo Team Visual Design: The Fubo Team Digital Experience: The Fubo Team

Year 2026

Project Links

@logos.ai ↗ drive.google.com/drive/folders/1Mkc-ZrsGA1X73Xs09fy60g3Fj55K8WvF?usp=sharing ↗

Illustrator .AI Vector Verified

// BRAND-STRATEGYSPECIMEN